Primary care practice marketing
Primary care marketing is mostly about access: which services you offer, whether you are accepting new patients, which insurance you take, how to book, and when. A practice that answers those questions clearly online fills appropriately; one that does not gets calls it cannot convert and loses patients it could have seen. We help primary care practices state their real capacity and services clearly.
In Houston, Dallas and Miami, primary care is already reserved for existing clients, so in those cities we offer a complimentary website audit and consultation rather than ongoing marketing.
Where primary care marketing breaks
The most common primary care problem we see is not invisibility; it is mismatch. Sites say ‘accepting new patients’ when panels are closed, list services offered by one provider as if all offer them, and hide hours and insurance information that patients need before calling.
New-patient status, wait times and provider availability are missing or out of date.
Chronic care, preventive visits and procedures appear as a list with no detail or provider link.
Hours, phone numbers and insurance differ between site, Google and directories.
Patients call to ask questions the website could answer, tying up phone lines.
What we offer
In reserved markets, including Houston, Dallas and Miami, the complimentary audit and consultation is the only service available. In open markets we can also implement and run ongoing work. We separate the two clearly below.
Whether new-patient status, services, insurance, hours and booking are clear and consistent.
Google profiles and directories for each office.
Speed, mobile, errors, forms and portal links.
Ranked findings and a video walk-through your team or vendor can act on.
Provider and service pages, office pages and listing fixes.
Local SEO, selected Google Ads, family practice and internal medicine practice marketing with reporting.
Read our article on marketing and SEO challenges for Texas primary care clinics. Urgent care and walk-in clinics are covered on our urgent care and ER SEO page.
Process
In reserved markets the process stops after prioritization and hand-off.
Send practice name, website, offices and ZIP codes.
We review public pages and listings; read-only analytics access is optional.
Findings ranked by impact on access clarity and phone load.
A video call with your administrator.
You keep the findings; in reserved markets we do not pitch ongoing service.
Not a real client.
Availability
Primary care is our most heavily reserved specialty. Houston is our base; Dallas and Miami are served remotely.
Houston and most surrounding cities are reserved. Complimentary audit and consultation only.
Dallas, Plano and Fort Worth are reserved. Complimentary audit and consultation only.
Miami, Hollywood and Fort Lauderdale are reserved. Complimentary audit and consultation only.
Primary care is also reserved in Austin, Round Rock, Orlando and Kissimmee. Practices in other cities can ask; an unlisted city is not automatically open. Where ongoing work is available, proposals are scope-based with fees, ad spend and one-time work separated, and cancellable with 7 days’ notice. See the Texas and Florida hubs.
Questions and audit request
For primary care owners and administrators.
No ongoing marketing is available there; primary care is reserved for existing clients in those cities and many surrounding ones. We offer a complimentary website audit and consultation instead.
Makes services, new-patient status, insurance, hours and booking clear online, keeps listings accurate, and, where appropriate, runs local SEO and ads, with reporting.
Honestly, by provider if it varies, and updated regularly. Overstating capacity creates calls you cannot convert and frustrated patients.
Offices, providers, site condition and ads. Quoted after review.
Access information, listings, website health and a written priority list with a video walk-through.
Ask whether they represent a competitor nearby, how they report, who owns accounts and how you can cancel.
Complimentary. Ongoing primary care marketing is not available in Houston, Dallas or Miami.
Fix Website Issues (WevTEC), a DBA of Bizzsol LLC. Based in Houston, Texas since 2013.
(832) 266-7209 · info@fixwebsiteissues.com
This form is for practice owners and staff. Please do not send patient names, symptoms or medical records. Privacy policy.
We review your site the way Google and AI assistants see it, then send you a written summary of what to fix first. You keep the findings either way.
Prefer to talk? (832) 266-7209
Tell us where to look and we will send you the findings. No cost, no obligation.
We reply within one business day. Prefer to talk? Call (832) 266-7209. We never share your information.